The Book
It all began with a book.
Mystic Mist — The Rituals of HuqqA is Assouline’s journey through four centuries of shisha: from Mughal courts and Ottoman coffeehouses to the lounges of Istanbul, Dubai, Doha and London. Mystic Mist is the first lounge born from its pages.
Assouline × HuqqA · Text by Sarah Khan · In collaboration with Irem Kinay · Photography by Oliver Pilcher
“It is a tribute to the mist that connects our heritage to the future … where tradition meets modernity, and the ritual becomes an experience once again.”
Reading the cover
Everything we are is already on the cover.
Choose a number to read the cover.
- 01
The golden title
Mystic Mist, in a bold geometric gold.
- 02
The crescent moon
The night.
- 03
The sun
The day.
- 04
The stars
The soul of the house.
- 05
The rising mist
The smoke that becomes a cloud.
- 06
The two guardians
Spotted cats keeping watch.
- 07
The shisha
The heart of the ritual, patterned like a garden.
- 08
The checkerboard
The floor the ritual stands on.
From cover to identity
The cover’s symbols became our marks.
The Moon
The night
The Sun
The day
The Sun and the Moon
24/7 experience
The Soul
Inspired by the stars
From cover to space
And the rest of the cover moved into the house.
On the cover
The rising mist
The rope cloudMystic Mist · Ground floor On the cover
The night sky
Under the starsSkymist · Rooftop On the cover
The shisha
Brass shishasMystic Mist · Ground floor On the cover
The checkerboard
Checkerboard tablesBreakmist · Boulevard terrace
Downtown Dubai · 2026
The book became a house.
The story began as a documentary. Now it becomes a living ritual — in the heart of Downtown Dubai.
Rooted in culture. Made for connection.
A House Shaped by Cultures.
Rooted in Anatolia’s rich traditions of hospitality, sharing, dining and meaningful conversation, Mystic Mist brings this cultural heritage together with the cosmopolitan spirit of Dubai. We transform culture into everyday rituals, and ordinary moments into meaningful experiences.
The Heritage
Mystic Mist
The House
House of Rituals
The Spirit
The Soul
Rooted in Anatolia · Inspired by the world · Connected by rituals
All day. All night.
The Sun and the Moon share one house.
Day and night complete each other — together they keep the house open around the clock.
24/7All day · All night · One house
A ritual is a moment made meaningful.
At Mystic Mist, rituals are the moments we make our own. From a morning coffee to a shared meal or a late-night conversation, each experience becomes meaningful through the people, places and traditions that shape it.
Mystic Mist · House of Rituals
Togetherness · Pause · Discovery · Connection · Elevation
The Sun and the Moon · 24/7 experience
The rituals of the day.
From the first coffee to the last star — every hour of the house has its ritual.
01 · Morning
The Breakfast
A traditional breakfast, shared around one table.
02 · Midday
The Pause
A short break of your own in the rhythm of the city.
03 · Afternoon
The Discovery
Flavours from every corner of the world.
04 · Sunset
The Golden Hour
The sky over the Burj turns to gold.
05 · Evening
The Long Dinner
A dinner with friends that nobody wants to end.
06 · Night
The Conversation
Shisha, music and talk under the Dubai sky.
A story, not a timetable — Mystic Mist and Breakmist are open 24 hours, Mystic Yard from 08:00 to 24:00.
Breakfast at midnight, a long table at noon: the hour is yours.
On the Boulevard
One house.
Three concepts.
Four spaces.
Mystic Mist is the heritage, House of Rituals the house: three concepts and four spaces under one roof — with Skymist as the elevated space of Mystic Mist.
01 · Lower ground · 08:00–24:00
The Ritual of Togetherness.
A welcoming garden where familiar flavours, good food and shared moments come together throughout the day.
Kid friendly
02 · Boulevard side · Open 24 hours
The Ritual of Pause.
Wellness, lifestyle and active living, made part of everyday life.
Open 24 hours · Wellness & lifestyle
03 · Ground floor · Open 24 hours
The Ritual of Connection.
The book’s first lounge, alive 24 hours: international gastronomy, a rich shisha culture and Anatolia’s art of conversation.
Open 24 hours · Gastronomy & shisha
03S · Rooftop · Open 24 hours
The Ritual of Elevation.
The elevated space of Mystic Mist — not a separate concept: the same menu and the same experience, with Dubai’s skyline.
Same menu as Mystic Mist · 24 hours
The gastronomic philosophy
From Anatolia to the World.
Traditional Anatolian flavours meet the kitchens of the Mediterranean, the Middle East, Asia, Latin America and Europe. Our menu is more than a collection of dishes: it is a cultural bridge, connecting different origins, flavours and people around the same table.
Anatolia
Mantı, pide, menemen, gözleme
Mediterranean
Fresh seafood, burrata, Greek salad
Middle East
Hummus, muhammara, mutabal, za’atar
Asia
Miso, yuzu, ponzu, wagyu
Latin America
Ceviche, tacos, chimichurri
Europe
Neapolitan pizza, pasta, risotto
Different Origins. Shared Tables. One Culture.
The Soul
One house. Different rituals. One soul.
Inspired by the stars: the shared spirit of the house, unseen but felt in every experience — hospitality, sharing, belonging, freedom, quality, comfort, gastronomic discovery and cultural exchange.
Breakfast with the family at Mystic Yard, a pause at Breakmist, the world’s kitchens at Mystic Mist, friends under the city lights at Skymist — every experience is different, all part of the same house.